Portfolio of Work

 

eHealthcare Awards

2025

Distinction – Best Email Content for “Sponsored Email for Southampton Practice”

2024

Platinum – Best Search Engine Marketing Campaign for “Department of Surgery – Plastic Surgery Campaign”

Distinction – Best Healthcare Podcast for “Department of Psychiatry – On The Mind Podcast”

2023

Platinum – Best Search Engine Marketing Campaign for “Department of Otolaryngology – Search Engine Marketing Campaign

Platinum – Best Digital Marketing Campaign for “Department of Psychiatry — Suicide Prevention Month Campaign

Platinum – Best Healthcare Podcast for “On The Mind Podcast Series

2022

Platinum – Best Healthcare Podcast for “Women’s Health Wednesday” Podcast Series

Gold – Best Integrated Marketing Campaign for “Long Island City

2021

Platinum – Best Digital Marketing Campaign for “Adapting Your Digital Ad Strategy – Lessons from a Pandemic”


305 Fitness - At-Home OnDemand Workout Videos

Launched inaugural at-home workout series on YouTube

Grew channel’s subscriptions by 850% from time of launch.

Produced “Lit Hip Hop Dance Workout,” the highest performing video to date, currently with over 894K views


IMG_0062.jpg

305 Fitness x Ketel One Botanical

Led partnership with Ketel One Botanical to help kick off the summer

Activated in 4 of our major markets through weekly sponsored Happy Hours for over 1200 loyal clients

Partnered with influencers like LadyGang on co-branded special events


305 Fitness x Nike NYC & Nike Women

Led creative and event partnership with Nike NYC and Nike Women

Supported campaign through effective social media marketing and in-store event activations at Nike NYC’s Flagship store

Collaborated with internal Creative Director on executing shoots, giving strategic feedback, and crafting promotional messaging


305 Fitness x Tiësto

Partnered with Tiësto, GRAMMY® Award-winning, platinum-certified, international icon on unique partnership

Promoted exclusive 30 minute mix & filmed at-home workout for audience (currently at with over 36K views)

Press coverage by We Rave You and Your EDM


annual sale gif.gif

305 Fitness - “The Annual Sale” Email Campaign

Oversaw all email communications for “The Annual Sale,” the biggest promotion of the fiscal year

Strategize unique messaging and creatives to help re-engage past clients, current members, and new visitors to help grow readership

Increased email open rates by 15% through A/B testing, list segmentation, and targeting promotions based on audience behaviors.


1024px-Success_Academy_Charter_Schools_logo.svg.png

Success Academy - CEO as LinkedIn Influencer

Managed CEO’s social presence as LinkedIn Influencer

Published monthly thought pieces and op-eds in areas of Education Reform and local NYC politics news

Grew engagements of articles to 1000+ reactions and 100+ comments


iReach_PRNewswire_Second_Opinion_800x800_300dpi-44eb3e7a0a79b9df9b32cc1edec3aa31.jpg

NYP OnDemand Inaugural Twitter Chat

Led strategy for the first Twitter Chat hosted by New York’s #1 Hospital, as ranked by U.S. News & World Report™

Partnered with internal constituents to successfully launch the network’s first telemedicine program

Generated 13M total impressions during the one hour Q&A chat